A portion of our work supports community-led projects through our Better Futures initiative: free design services for projects working to imagine & create better futures for all.
BETTER FUTURES FOR ALL
Our Vision
We believe that engaging & accessible visuals can help community-based projects thrive.
We will create impactful graphic design for your project OR support you with your design process as a thank you for the amazing work you’re doing to make positive change in Hamilton.
If you are running an anti-oppressive / feminist / anti-racist / community-based project with few resources – we are offering free design supports to help you take your project from thought into action.
What are we dreaming into the world? How do we imagine our work will be of service to the future? What’s the wildest success we can imagine for it?
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Adrienne Maree Brown
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What are we dreaming into the world? How do we imagine our work will be of service to the future? What’s the wildest success we can imagine for it? ✸ Adrienne Maree Brown ✸
Our Mission
Better Futures was born out of / inspired by the Social Change Ecosystem Map, and the work done by Deepa Iyer to name and define the diverse roles in social justice that we can take on.
Coming from a social work / frontline worker background - I was previously working at women’s shelters and programs for young mothers - and I had aligned working for social change with doing that kind of frontline work - even when it felt like it wasn’t my actual skill set.
I love the understanding of the social change ecosystem - we all have roles that intertwine, support each other, and create the groundwork for change. We can move between these roles as our lives and experiences change. And all these different roles are essential to create a working ecosystem - together.
In this moment, I most align with the artist role - sharing community stories and possibilities through art (and design). At times, I’m also a weaver, experimenter, and caregiver. What roles feel in alignment with your skills/work/values/life?
Better Futures is a way to be fully in my role for social change: to support frontline, healing, visionary, future-building projects, and share the amazing work they’re doing with the world. To create ease and functionality for the volunteers and folks doing the work, making it easier to share resources and build community.
How to get started
CASE STUDY:
Hands Across Hamilton + Souk Sumud
Hands Across Hamilton and Souk Sumud came together as a vibrant, grassroots fundraiser and market - raising over $10,000 for families + a kindergarten in Gaza. Through thoughtful, cohesive branding, the event carried a clear sense of purpose and warmth across every touchpoint, helping it resonate deeply and draw in a full, engaged crowd. The result was a space that felt alive with connection and generosity. Below: photo of line up down Ottawa Street for Souk Sumud; brand design (note: Souk Sumud logo designed in collaboration with Leyana Ziat), illustration, and poster design.
The Outcome: Testimonial
“The Hamilton Community Land Trust is so appreciative to have had the opportunity to work with Better Futures to refresh our existing branding, and create a social media strategy which included content pillars, logo variations and templates. We’re able to expand our resources and online communications in a way that is consistent and easy for our volunteers to work with, letting us focus in our work and mandate.”
- Justine, Hamilton Community Land Trust
Let’s Build Better Futures.
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